Agria Zenith Crop Sciences

https://agria-zenithcropsciences.com/

Overview

Trilingual corporate site and product catalogue for Agria AD and Zenith Crop Sciences, a Bulgarian crop protection manufacturer selling through a distributor network across roughly 80 markets.
Inherited project. The site was originally built by a third party; the work here covers ongoing development, maintenance and structural improvements since taking it over.
Full product range online in Bulgarian, English and Spanish, with each market’s distributor and available products mapped to its country.
Ongoing maintenance — updates, fixes and improvements to the catalogue structure, multilingual setup and distributor section.

Built on WordPress with WooCommerce powering the product catalogue, giving a structured product database rather than static pages.
Uses the Porto theme with WPBakery Page Builder for layout composition across the site.
WPML drives full trilingual delivery in Bulgarian, English and Spanish — product data, taxonomy, navigation and URLs.
Google Site Kit integration for Search Console and Analytics, giving indexing and traffic visibility across all three language versions.
WP Mail Bank handles outbound mail through authenticated SMTP, keeping contact and enquiry mail out of spam folders.

Product catalogue managed entirely through WooCommerce, with the full range editable without touching templates.
Countries and distributors are maintained as their own section, linking each market to its local partner and its available product range.
Duplicate Post speeds up entry of near-identical product records across markets, cutting repetitive data entry.
Translation management runs through WPML’s editor, so new products and pages move through all three languages from one place.
Content updates require no technical knowledge — copy, media and product data are all editable from the admin.

Distributor network across ~80 markets, each country linking to its local partner alongside the products available there.
Market-specific product availability, reflecting that plant protection registrations are granted per jurisdiction rather than globally.
Trilingual navigation with a language switcher and fully localised URLs in Bulgarian, English and Spanish.
Structured product categories — herbicides, fungicides and the rest of the range — browsable in every language.
News section for company announcements and industry updates, supporting SEO across all three languages.
Careers and contact pages with direct enquiry routing.